The Patchwork Concept
Did you know that the Russian Olympic Committee has released their marketing information for the 2014 Games, including the visual maketing - ......here is a quote from their website:"This concept for a visual image of the Games in Sochi was based on the principle of patchwork. Such patchworks were an indispensable part of Russian peasants’ homes. Over time, this technique became a widely acknowledged branch of traditional arts and culture. An interesting fact from Russian history is that Catherine, the wife of Peter I, personally sewed a patchwork for her husband as a gift."














